What Matters to You (WM2U) is a voice-led community-based systems change programme working alongside families in Dundee, Clackmannanshire, and East Ayrshire. The ambition of WM2U is shifting public resources to offer support earlier, thereby enabling children to flourish within their own families. To change the system. For us, system change means developing deep understanding and then shifting the conditions that keep a problem in place: the cultural and organisational values, mindsets, practices, and behaviours that are often taken for granted or unnoticed. We find that this work is ultimately about changing patterns of behaviour and belief, finding new ways of working that recognise complexity and prioritising working on the deeper levers of change.

Young Child